Below: Luis Gallardo talks about Fellow's opportunities for a promotional video. Luis has over 2000 friends on Facebook that will see, and repost, the video to their friends.
The role of social media in vocational ministry --
According to a recent article by the American Press Institute 88% of millennials get their news from Facebook. Read the article here at:
Because emerging generations use social media almost exclusively, most organizations now create their news or promotional materials in two forms: traditional print, broadcast and ad-based marketing -- or -- in Facebook, Twitter, Instragram, etc. "feeds."
Email campaigns are also important but are often linked to social media through special websites designed to bridge the email campaign and social media sites. The importance of good content that captures readers imaginations is still preeminently important, but the delivery of that content has changed dramatically.
How does this effect the emerging generations interest in vocational ministry? On the one hand there is no large mission organization to help you tell your story in print. On the other hand, there doesn't need to be. A couple of posts a week, a video shot with a mobile phone once an while, and texting is really all you need for your base of key supporters -- other millennials!
The 18.26 Network has examples of videos posted to Facebook for vocational ministry development. You can see them here:
Jud Lamos, February 8, 2017
Jud and Jan Lamos have been in global ministry for over 40 years -- not combined years -- but 40 sequential years together. They have lived in the Middle East, Europe and the Americas and now travel extensively to globalize Mission to the World's vision, values and goals. These blogs add special insight into their lives of service.